You like me, you really like me. No, wait, you hate me again.

I think Martha is making a huge error with her upcoming Apprentice-style show. A few weeks of Martha saying, "You're fired!" and all the sympathy generated by her little prison stay will be gone. Martha behind bars — and the way she sucked it up and started serving her sentence without exhausting the appeal process — made her more likeable to a lot of people. Now she's going to blow all that positive brand mojo for a Trump/Burnett spinoff? Maybe she doesn't get it as much as I thought she does.

— Dean Gemmell