Monday, June 13, 2005

Podcast Comments.

One of my loyal readers commented on my podcast entry. He correctly stated that podcasts will serve a variety of purposes — some of it will be populist radio, some will be produced by big media companies.

I agree with Dave completely. At Black Lab Five, we're currently developing podcasts for niche sports — we're aiming for well-produced specialized content. But I still don't understand big radio creating "podcast" formats — content created by listeners that is then broadcast over the airwaves. I think it's the ability to time-shift and produce content for very little money that's appealing about podcasting — not the fact that nearly anyone can do it. The best podcasts will do what all good media does — entertain, engage or inform. The economics, however, mean that it will be financially viable to do that for much smaller, more narrowly targeted audiences.

Thanks for the comments, Dave. Much appreciated.

3 Comments:

Anonymous Anonymous said...

As many links as you want!

11:16 PM  
Anonymous Anonymous said...

What If This Could All Happen Automatically,
with a simple push of a button.....

10:45 PM  
Anonymous Anonymous said...

Imagine the power of tens of thousands of other web sites being able to easily

8:00 AM  

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