Thursday, October 27, 2005

Sweet Wheat.



For a lot of beer fans, Bell's Brewery is known for big, robust brews — especially stouts. But wheat beers, including their incredibly popular Oberon, have always been a key part of their portfolio. That led Larry Bell and his brewing team to create a new Wheat Series — Wheat Two Ale, Wheat Four Ale, Wheat Six Ale, Wheat Eight Ale and Wheat Love.

Why the numbers? Pick up a six-pack to find out. Why Love? Well, who doesn't want to come home after a day of work and say they spent the day making Love? At least once, anyway.

Bell's will be releasing the series in order over the next few months. So far, we've sampled — yes, it's difficult work — Wheat Two. Our beer snob summary: damn good.

Kent Elliott, our Creative Director here at Black Lab Five, designed the labels and the six-packs. In our humble opinion, they're pretty sweet.

UPDATE: THERE'S SOME SERIOUS BEER TECH TALK ON THE WHEAT PROJECT HERE.

7 Comments:

Anonymous Danny G said...

You have a great blog Dean!!!!!!!!
No, seriously, you do!!!!!!

How the hell do you get all this instant spam? I'm sure you don't know the answer, and I'm sure it pisses you off.

11:19 AM  
Anonymous Gerah said...

Friggen' comment spam. I'd like to spam them up side the head.

Mmmmmmm. Bells beer. Good work, BL5 and Kent Elliott. The only thing better than drinking a fabulous beer is drinking that beer out of a bottle with a wonderfully designed label.

8:44 AM  
Blogger sammo said...

Excellent label designs!! Designs don't get much better than that... they deserve more comments.

9:20 AM  
Blogger nomorespots said...

I've just found you site after doing research for **NoMoreSpots**. www.nomoresports.co.uk is an Acne Treatment resource site that may have further information of interest.

5:39 AM  
Blogger gladys99 said...

Hey, you have a great blog here! I'm definitely going to bookmark you!

I have a certified senior advisor type of site. It pretty much covers marketing to seniors and being a retirement planner.

Come and check it out if you get time :-)

9:16 AM  
Anonymous Josh said...

Nice site overall but the link you have for "serious beer tech talk" is a Bad link

UPDATE: THERE'S SOME SERIOUS BEER TECH TALK ON THE WHEAT PROJECT HERE.

1:47 PM  
Anonymous Anonymous said...

09003d86910cbd79 event

4:08 AM  

Post a Comment

<< Home